A little pretty, a lot of strategy
Emails Designed to Do Their Job
I blend creative design with thoughtful strategy to keep readers scrolling, clicking, and taking action.
My toolkit
"Built to be opened. And actually read."
Grab a coffee. This one takes about 2 minutes to scroll through.
01
Campaign design
Sales, launches, drops. The emails that need to hit fast and convert faster. Think BFCM, Cyber Monday, all of it.
02
Lifecycle & flows
Welcome series, cross-sells, birthday emails. The recurring sends that quietly do their job in the background, again and again.
03
Brand system adaptation
Got a whole brand world already? I'll make it feel just as good in the inbox, whether that's minimal and clean or big and playful.
See it in action
Scroll through like your customers would
These rotate on their own every few seconds, or use the arrows if you're the impatient type (no judgment).
A little email show-and-tell
Take a Look Around
Scroll through some of the emails I've designed, or filter by brand to see more from each project.
How I work
From "Hi!" to Final Design ✨
A simple and organized process so you'll always know what's happening, what I need from you, and what comes next.
Onboarding
Once we decide to work together, I'll send a short questionnaire and everything you need to get started. This helps me understand your business, project needs, timeline, and goals.
Content & Assets
You'll send the email copy, brand guidelines, logos, fonts, product photos, and other assets needed for the design. I'll review everything and let you know if anything is missing.
Brand & Strategy
Before designing, I'll take time to understand your brand, audience, offer, and the goal of each email. This helps me plan the layout and create a clear visual direction.
Email Design
I'll turn your copy and assets into an engaging, on-brand email design. Every section will be thoughtfully arranged to guide readers and encourage them to take action.
Feedback & Revisions
You'll review the first draft and share your feedback. I'll make the necessary revisions and polish the design until everything feels right and ready to go.
Final Delivery
Once the design is approved, I'll organize and prepare the final files for delivery. You'll receive everything you need, ready to build or upload to your email platform.
Got something in mind?
Got an email that needs some love?
Let's chat about it. No pressure, no pitch decks, just a conversation about what you need.
Book a Call with Aprilor email me: geoapril96@gmail.com